Substance Trends in Exhibition Stand Style

The exhibition stand is shifting. In the past, exhibitors utilised large elements to established up an exhibition booth that was cumbersome to make and to transfer. Currently, the concentration on the use of light-weight components, and in particular cloth, signifies that the exhibition stand is light-weight and fewer expensive.

Current traits in the exhibition stand design around the globe involve an greater use of a variety of components these kinds of as cloth, an emphasis on lights, building a “box” style and design, making natural and organic designs, and making use of bold colors.

Material is the product most utilised in show stands in latest traits. Mainly because material is light excess weight, and can be moulded to generate eye catching shapes, it is the content of option for the fashionable exhibitor. Material can be utilised as an accent or to assemble an entire booth. The most recent pattern with material is the use of translucent fabric to show whole wall graphics. Material can determine the house as the part of the branding for the exhibition stand, though protecting the open, ethereal sensation of house, so that attendees do not come to feel enclosed within just the exhibit.

Wood is the next most typical content to use, with metallic the chosen complete for some industries, specifically overall health treatment, kitchen, bathtub, and the retail industries. Steel is tricky to destruction and is thus charge successful for use in lengthy-time period exhibits or exhibition stands that will be transported throughout the place to exhibit in the numerous cash cities.

Ten many years back, lots of exhibitors basically utilised the offered lighting in just the exhibition centre. Now, it is virtually unattainable to spot an exhibition stand that does not include separate lights to intensify or emphasize merchandise. Exhibition lighting has turn into an integral section of superb stand structure.

From halogens to gobos, from wash lights to spot lights, you can use lights in your exhibition stand design and style to create a temper, spotlight particular products and solutions, and to produce particular consequences that bring in awareness to your exhibition. Use lights to established your booth aside from the competition.

Box Design and style
Exhibitor Magazine has annual design awards and at the very least 75 for each cent of the winners this calendar year have used a “box design and style”. While the box can be rectangular, oval, round, or no matter what condition you like, the box alone is an show that consists of and delineates the area alone. Alternatively than use a regular exhibition booth, and only make the exhibit into the place remaining from the walls of the booth, the box layout lets an show to use the total area allocated to the stand and to outline the area without having the use of booth partitions. If your branding makes use of an oval form, generate an oval formed exhibition stand within just the house allotted, in its place of employing the regular rectangle booth.

The use of new styles is a pattern that stems from the use of computer generated types in exhibition stands. Curves, tombstone styles, wave designs, and other sophisticated shapes are staying utilised to incorporate interest and motion to exhibition stands.

Graphics are also using designs as component of the design and style. Graphics are now concentrating on a solitary concept and are turning into a large element of the exhibition stand. The most up-to-date around the world trend in graphics is to choose benefit of the new printing processes and convert walls into a entire graphic that attracts notice. Designers are utilizing styles, such as ovals, to exhibit the big difference concerning the graphic and the wall.

Colors are certainly one of the tendencies that continuously modifications within the exhibition field. 1 yr aqua is all the rage and the subsequent magenta purple is the accent color of choice. Using fashionable colors can lead to supplemental expenditure when you have to transform the colour scheme to satisfy the most current craze, or your stand will be seen as out of date. The most up-to-date color pattern is to combine conservative colors, these kinds of as black, grey, and tan, with lively color accents. However, some exhibitors have experienced success by using intense colors for the overall stand, such as yellow, eco-friendly, or orange. Using color in lights is also a well-known trend.

The key trends in exhibition stand design and style are the use of cloth, lights, shapes, and colours to outline the place in new and unique strategies that entice awareness. If you want to have a fashionable exhibition stand, pay out focus to the style and design of the condition of your exhibition stand, and feel outside the regular “booth” technique.

Author: Jacqueline Louise Gagnon